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#4 Time Management & Productivity

Writer: Theresa MayneTheresa Mayne

In today's fast-paced business environment, time management and productivity are essential skills for line managers. With the increasing demands of work and the constant pressure to achieve more with less, effective time management has become a key factor in success for individuals and organisations alike. By managing your time more efficiently, you can increase your productivity, achieve your goals, and maintain a healthy work-life balance.

This chapter will explore the key principles of time management and productivity and provide practical strategies for you to improve your time management skills. We will begin by discussing the importance of time management and how it relates to productivity. We will then delve into specific strategies for managing time more effectively, such as setting priorities, using time-saving tools, and minimising distractions. Finally, we will explore the benefits of good time management and how it can improve both individual and team performance.

Time management techniques

The ability to manage your time efficiently can have a significant impact on your productivity and overall success. In this section, we will discuss some time management techniques that you can implement to improve your productivity and manage your time effectively.

To-do List

Perhaps the most straight forward approach is to acknowledge and list out all the things you know you have outstanding. A to-do list helps to:

  • Prioritise your list of outstanding jobs

  • Remain focussed on what is already on your list

  • Avoid wasting time on new things that come up that are perhaps less important

  • Increases motivation as seeing progress gives you a sense of accomplishment

  • Allows you to manage expectations of others as new tasks are added to your list

Seeing a long list of outstanding work can feel a little overwhelming, however, having a clear roadmap of what needs to be done should help you to manage any feelings of anxiety or stress. There are a number of techniques that can also help to break the list down into more manageable chunks.

Pomodoro Technique

One of the most popular time management techniques is the Pomodoro Technique. This technique was referred to briefly in Chapter 1 but we will take a more in-depth look at it here. It involves breaking your workday into 25-minute intervals called "Pomodoros," with short breaks in between each interval. After completing four Pomodoros, a longer break of 15-30 minutes is taken.

Research has shown that this technique can be effective in improving productivity and focus. A study conducted by the University of Rome found that participants who used the Pomodoro Technique reported higher levels of productivity and perceived control over their work than those who didn't use the technique (Cirillo, 2011).

To use the Pomodoro Technique, follow these steps:

  1. Choose a task you want to complete.

  2. Set a timer for 25 minutes and work on the task until the timer goes off.

  3. Take a 5-minute break.

  4. Repeat steps 2 and 3 for four Pomodoros.

  5. Take a longer break of 15-30 minutes.

By breaking work into short intervals, the Pomodoro Technique can help reduce procrastination and increase focus on the task at hand. It can also help prevent burnout by allowing for regular breaks.

Eisenhower Matrix

Another technique that you can use to manage your time effectively is the Eisenhower Matrix. This model is a version of the Action Priority Matrix in the last chapter as it categorises tasks based on their urgency and importance. By dividing your tasks into four categories (urgent and important, important but not urgent, urgent but not important, and neither urgent nor important), you can prioritise your tasks and focus on those that are most critical to your success.

The Pareto Principle

Also known as the 80/20 rule, this technique suggests that 80% of your results come from 20% of your efforts. By focusing on the 20% of tasks that have the greatest impact, you can maximise your productivity and achieve more in less time.

For example, you may find that 80% of customer complaints are coming from 20% of your products or services. By addressing these complaints and improving those offerings, you can improve overall customer satisfaction and reduce wasted time and resources on dealing with complaints.

Time Blocking

This technique involves scheduling specific blocks of time for different tasks throughout the day. By setting aside dedicated time for specific tasks, you can eliminate distractions and improve focus.

Parkinson’s Law

Parkinson's Law is a well-known concept in the field of time management that states: "Work expands so as to fill the time available for its completion." The concept was first introduced by British historian and author Cyril Northcote Parkinson in a humorous essay he wrote for The Economist in 1955.

According to Parkinson's Law, if you give yourself a certain amount of time to complete a task, the task will take that entire amount of time to complete, even if it could have been completed more quickly. This can lead to inefficiency and procrastination, as individuals may stretch out tasks to fill the available time, rather than completing them as quickly and efficiently as possible.

To apply Parkinson's Law, you can set strict deadlines and time limits for tasks, in order to encourage yourself to work more efficiently and avoid procrastination. By setting clear and concise deadlines, you can create a sense of urgency and motivate yourself to complete tasks quickly and efficiently.

The concept of Parkinson's Law can be a useful tool for anyone looking to improve their time management and productivity. By recognising the tendency to expand work to fill the available time, individuals can take steps to avoid procrastination and work more efficiently.

Getting Things Done (GTD)

We previously explored GTD in the last chapter but to remind you of what this is in the context of Time Management, the GTD theory is a time management methodology that aims to help people organise their work and achieve greater productivity.

Here's how you can apply the GTD methodology to your own work with a practical example:

Capture everything - One of the core principles of GTD is to capture every task, idea, and commitment that comes to your mind. You can use a physical notebook, a digital tool, or a combination of both to capture all of your tasks and ideas.

Clarify tasks - Once you've captured all of your tasks, it's important to clarify what needs to be done. Ask yourself: "What's the next action?" and "Is this task actionable?" If the answer is no, consider delegating, deferring, or deleting the task.

Organise tasks - Once you've clarified your tasks, organise them into appropriate categories, such as work, personal, or errands. You can use tools like lists, folders, or labels to keep track of your tasks.

Review regularly - Review your tasks and projects regularly to ensure you're staying on track and making progress. This can be done weekly, monthly, or quarterly, depending on your needs.

Take action - The final step is to take action on your tasks. Prioritise your tasks based on urgency and importance, and use your available time and energy to work on them accordingly.

Let’s have a look at this in practice with a working example. Imagine you're a marketing manager in charge of launching a new product. You have a long list of tasks to complete before the launch date, and you're feeling overwhelmed. Here's how you can use the GTD methodology to organise your work and stay productive:

  1. Capture everything might include tasks like creating marketing materials, setting up advertising campaigns, and coordinating with your team.

  2. Clarify each one by asking yourself: "What's the next action?" and "Is this task actionable?" For example, if one of your tasks is "Create a social media campaign," the next action might be "Brainstorm social media content ideas."

  3. Organise your tasks into categories based on your priorities and responsibilities. For example, you might have categories like "Marketing materials," "Advertising," and "Team coordination." You can use tools like Trello, Monday.com, lists, folders, or labels to keep track of your tasks.

  4. Review your tasks and projects regularly to make sure you're on track to meet your launch deadline. You might want to do this on a daily or weekly basis, depending on your schedule and the urgency of your tasks.

  5. Finally, take action

Rapid Planning Method (RPM)

The RPM method is designed to help individuals enhance their focus, clarity, and productivity. According to Tony Robbins, the RPM method consists of three main components:

  • Results-focused thinking,

  • Purpose-driven action plans, and

  • Massive action.

To apply the RPM method, you need to first define the outcomes or results that you want to achieve, set clear and measurable goals that are aligned with your values and priorities. For example, you might want to increase sales by 20% in the next quarter. Then, you should create the purpose and an action plan that outlines the specific steps you need to take to achieve your goals, break down your goals into smaller, manageable tasks if required, and prioritise them based on their importance and urgency. For example, increasing sales will help your company grow and provide job security for your team. Finally, you need to take massive action towards your goals by eliminating distractions, staying focused on your priorities, and consistently taking action towards your goals. For example, to continue with the above, you could prioritise launching a new marketing campaign and also plan to train your sales team on new techniques.

The RPM method emphasises the importance of focusing on results and taking purpose-driven action, rather than just staying busy or getting things done. By focusing on your goals and taking purpose-driven action, you can achieve more in less time and with greater efficiency.

Pickle Jar Theory

The Pickle Jar Theory is a metaphorical concept that became popular in the 1990’s that is often used to illustrate the importance of prioritisation and time management. The theory is based on the idea that, when faced with a variety of tasks and obligations, it is important to prioritise and tackle the most important tasks first, in order to make the most of your time.

According to the Pickle Jar Theory, you can think of your time as a jar that you need to fill with different-sized items. The larger items represent the most important tasks or obligations, while the smaller items represent less important or time-consuming tasks. The idea is that if you start by filling your jar with the smaller items first, you may run out of room for the larger items, and end up not completing the most important tasks.

To apply the Pickle Jar Theory, you should first identify the most important tasks or obligations that you need to complete, and prioritise them accordingly. Then, you can fill in the smaller, less important tasks around the larger items, ensuring that you have enough time and energy to complete the most important tasks.

According to the research (Covey, 1997) the Pickle Jar Theory emphasises the importance of prioritisation and time management, and can be a useful tool for anyone looking to improve their productivity and achieve their goals.

Eating That Frog Technique

The Eating That Frog Technique was popularised by Brian Tracy, a renowned author and speaker in the field of personal and professional development.

It is a popular productivity strategy that is based on the idea of tackling the most difficult or unpleasant task first thing in the morning, in order to improve focus, productivity, and motivation throughout the day. The concept is derived from a quote by Mark Twain: "Eat a live frog first thing in the morning and nothing worse will happen to you the rest of the day."

According to the Eating That Frog Technique, you can apply this concept by identifying the most important or challenging task that you need to complete, and tackling it first thing in the morning, before moving on to other, less important tasks. This can help you to overcome procrastination, improve your focus and motivation, and ensure that you are making progress towards your goals.

To apply the Eating That Frog Technique, you should start by making a list of all the tasks that you need to complete, and then prioritising them based on their importance and difficulty. Then, you can tackle the most important or challenging task first thing in the morning, before moving on to other, less important tasks.

The Eating That Frog Technique can be a useful tool for anyone looking to improve their productivity and achieve their goals. By tackling the most challenging task first thing in the morning, you can build momentum and motivation for the rest of the day, and ensure that you are making progress towards your goals.

These techniques are just a few examples of the many time management strategies that can be effective in the workplace. By experimenting with different techniques and finding what works best for you, you can improve your productivity and achieve your goals more efficiently.

The importance of work-life balance

Many people are now starting to do a proportion of their working hours at home, or another place away from their normal place of work. This creates a blurring of the boundaries between work time and home life which needs to be carefully managed. Also, it is easy to just get into the habit of always being switched on, even if you do not work at home.

Maintaining a healthy work-life balance is essential for your overall well-being and productivity. This means that you need to find ways to balance your work responsibilities with your personal life, hobbies, and interests. When you prioritise your work over everything else, you risk burning out and becoming less productive in the long run. By incorporating time management techniques that promote work-life balance, you can create a sustainable routine that helps you to achieve your goals without sacrificing your personal life.

One way to achieve work-life balance is to set clear boundaries between work and personal time. This means that you need to create a schedule that allows for dedicated time for both work and personal activities. You can use time management techniques like scheduling and prioritising tasks to ensure that you are making the most of your work time, while also setting aside time for hobbies, family, and friends.

Another important time management technique for achieving work-life balance is to avoid multitasking. Although it might seem like you are being more productive by juggling multiple tasks at once, research by Dave Crenshaw shows that multitasking (or switch-tasking) actually decreases productivity and can lead to burnout. Instead, focus on one task at a time, and prioritise tasks based on their importance and deadline.

Finally, it's important to take breaks throughout the day, both during work hours and in your personal time. Incorporating breaks into your schedule can help you to avoid burnout and improve your productivity. You can use techniques like the Pomodoro Technique, which involves working for a set amount of time and then taking a short break, to help you stay focused and energised throughout the day.

Common time-wasting activities and distractions

Where do we even start with this. If you are a procrastinator you will already be familiar with things that we waste your time doing when you should be focused on completing more pressing work tasks. Procrastination is a common time-waster that can be particularly challenging to overcome. Some people may find it helpful to break down large tasks into smaller, more manageable steps, or to use the "eat the frog" technique (tackling the most challenging task first) to overcome procrastination.

Checking social media and email frequently throughout the day can be a major distraction, leading to loss of focus and decreased productivity. It's important to set aside dedicated times to check your email and social media accounts and avoid checking them outside of those times otherwise you could end up down a rabbit hole and find it difficult to get back to what your were doing.

Meetings can be an important way to communicate and collaborate with co-workers, but they can also be a major time-waster if not managed effectively. To avoid wasting time in meetings, it's important to set clear agendas, establish ground rules, and limit the amount of time spent on each agenda item. Ask yourself, is this meeting really necessary? Could I gather the same information another way?

Although many people believe that multitasking can increase productivity, as mentioned already, research has shown that it can actually decrease productivity and lead to mistakes. It's better to focus on one task at a time, prioritise tasks based on importance, and avoid switching between tasks frequently.

Interruptions from co-workers, phone calls, and other sources can be a major distraction, making it difficult to focus on important tasks. To avoid interruptions, consider setting up a quiet workspace, closing your door, or using noise-cancelling headphones. If necessary, put a sign on the door as well to stop people knocking or barging in when you want a few minutes to complete a task.

By identifying these common time-wasters, you can take steps to avoid them and improve your overall time management and productivity at work. Steps you can include in your strategy could include:

Identify and eliminate sources of distraction

Take some time to identify the sources of distraction in your work environment. For example, if social media is a major distraction, consider logging out of your accounts during work hours or using a website blocker to limit your access. If noise is a distraction, consider using noise-cancelling headphones or finding a quiet workspace.

Prioritise tasks and set deadlines

Prioritising tasks can help you stay focused and avoid getting side-tracked by less important tasks. Set clear deadlines for each task and try to stick to them. This can help you avoid getting distracted by other tasks that may not be as urgent or important.

Use time management techniques

Techniques like the Pomodoro Technique or time blocking can help you manage distractions by breaking your workday into smaller, more manageable chunks. By setting specific time periods for focused work and short breaks, you can stay on track and avoid getting side-tracked by distractions.

Communicate with co-workers

If you work in an open office or shared workspace, it can be challenging to avoid distractions from co-workers. Try to communicate with your co-workers about your need for focused work time and establish ground rules for minimising distractions.

Take care of your physical needs

Hunger, thirst, and fatigue can all be sources of distraction. Make sure you are taking care of your physical needs by staying hydrated, eating healthy snacks throughout the day, and taking breaks to stretch or move around.

Delegating effectively

Delegating effectively is an important skill for line managers to master, as it can help manage your time more efficiently and empower your team members to take on more responsibility. Often, what stops us from delegating is a fear of letting go or the work not being completed to our own high standard. However, we need to build trust in our team, and it is an important step in developing others to become more capable and grow their skills.

We will cover delegation in more detail in Chapter 6 but for now here are some quick tips for delegating effectively:

Choose the right tasks to delegate

When delegating tasks, it's important to choose tasks that can be easily delegated and that match the skills and strengths of your team members. This can help ensure that the task is completed successfully and efficiently.

Provide clear instructions and expectations

To ensure that the task is completed successfully, it's important to provide clear instructions and expectations to your team member. This includes outlining the scope of the task, any deadlines or milestones, and any specific requirements or guidelines.

Monitor progress and provide feedback

Once the task has been delegated, it's important to monitor progress and provide regular feedback to your team member. This can help ensure that the task is on track and that any issues or challenges are addressed in a timely manner.

Empower your team members

Delegating tasks can help empower your team members and build their skills and confidence. Encourage your team members to take ownership of the task and to seek out resources or support if needed. Having confidence in their ability to do this will prevent you from regularly checking up on them.

Evaluate the results

Once the task is completed, take some time to evaluate the results and provide feedback to your team member. This can help identify areas for improvement and build trust and accountability within the team and will increase your confidence in delegating more generally.

By delegating effectively, you can free up more time for high-priority tasks and build a more effective and efficient team.

The role of technology in time management

We have come a very long way in recent years when it comes to what technology is available to assist us with time management. Technology plays a significant role in time management by providing tools and resources that can help individuals and organisations work more efficiently and effectively.

Here are some examples of how technology can aid you with time management:

Digital task management tools

There are many digital task management tools available that can help you and your team stay organised and prioritise tasks. Examples include Trello, Asana, and Monday.com. These are digital websites and apps that can be set up with limited access to assign tasks and track progress. The visual nature of the tools is a great way to encourage accountability as everybody can see what progress each person is making and identify any bottlenecks are that are causing dependencies to stall.

Digital calendars and scheduling tools like Google Calendar, Microsoft Outlook, and Calendly can also help you to manage your time and schedule appointments and meetings more efficiently as well.

Time tracking tools

Time tracking tools like RescueTime and Toggl can help you to monitor how you are spending your time and identify areas where you can improve your productivity. You can see how much time you are spending on certain tasks and if you are betting distracted. You can used this to evaluate if time is being spent efficiently and if any interventions are needed to improve the way time is being spent.

Digital Communication tools

Digital communication tools like email, instant messaging, and video conferencing can help individuals and teams stay connected and collaborate more effectively, regardless of their physical location. Notifications can be a distraction though so these tools should be assessed and managed in an appropriate way as it is not always necessary to respond immediately.

Automation tools

Automation tools like IFTTT and Zapier can help you to automate some repetitive tasks and streamline workflows, allowing you to focus on more high-priority tasks. Time-consuming tasks can be running in the background with very little intervention from you other than to check the quality and consistency of the output.

While technology can be a valuable asset in time management, it's important to use it strategically and not become overly reliant on it. It's also important to balance the use of technology with other time management strategies like setting goals, prioritising tasks, and managing distractions.

Time management and leadership

Effective time management is an essential component of leadership success. As a line manager, modelling good time management practices for your team can have a positive impact on their productivity, motivation and wellbeing.

Leaders who manage their time effectively are better equipped to communicate with their team, clients, and other stakeholders. By modelling good communication practices, you can foster open and effective communication within your team and offer support more efficiently as you develop your team’s capabilities. By being a good role model, the team will emanate good practice and become better line managers and future leaders.

You can coach your staff to use some of the same tools that you are using yourself to manage your time more wisely. You can oversee this by setting realistic deadlines, prioritising tasks for them and help them to avoid distractions. It's also important to be seen as a supportive line manager, somebody that they can turn to if work tasks become overwhelming rather than see them fail or become burnt out.

Conclusion

In conclusion, effective time management is a critical skill for line managers to master. By managing their time effectively, line managers can improve their productivity, reduce stress levels, and foster a positive work culture that supports the success of their team. It's important for line managers to model good time management practices for their team, set realistic expectations, and provide support and resources to help team members improve their time management skills.

So, by prioritising time management, you can achieve better results, increase your team's productivity, and ultimately contribute positively towards the success of your organisation.

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